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Home / Services / Web AR Development Services

Web AR Development By Nextzela

At

Nextzela,

we

pioneer

Web-based

Augmented

Reality

experiences

that

transform

how

users

interact

with

digital

content

through

their

browsers.

Our

Web

AR

solutions

eliminate

app

download

barriers,

delivering

immersive

AR

experiences

directly

through

smartphones,

tablets,

and

AR

glasses.

We

create

engaging

AR

experiences

for

e-commerce,

education,

marketing,

and

entertainment

industries,

leveraging

cutting-edge

WebXR

APIs

and

computer

vision

technologies

to

blend

digital

content

seamlessly

with

the

real

world.

Why Web AR For Your Business?

Key Benefits of
Web AR Development

No App Download Required

Instant AR experiences through web browsers eliminate download barriers and reach billions of devices

Universal Device Compatibility

Works seamlessly across iOS, Android, tablets, and AR glasses with WebXR support

Instant Deployment & Updates

Deploy changes immediately without app store approval processes or user updates

Higher Conversion Rates

94% better conversion for AR-enabled products with try-before-you-buy experiences

Enhanced Analytics Tracking

Comprehensive user behavior tracking with real-time analytics and heatmap visualization

Easy Social Sharing

Share AR experiences via simple URLs across social media and messaging platforms

Reduced Development Costs

Single codebase for all platforms reduces development and maintenance expenses

Improved User Engagement

5x longer engagement time compared to traditional 2D content experiences

Virtual Try-On Capabilities

Let customers visualize products in their space or on themselves before purchasing

SEO & Marketing Benefits

Web-based AR content is indexable by search engines improving discoverability

Get Started Today

Web AR Development
Services

E-Commerce AR Solutions

Virtual try-on and product visualization for online shopping experiences

  • 3D Product Viewers
  • Virtual Try-On
  • AR Furniture Placement
  • Size Visualization
  • Color Customization

AR Marketing Campaigns

Interactive AR experiences for brand engagement and promotional campaigns

  • AR Business Cards
  • Interactive Packaging
  • Location-Based AR
  • Social Media Filters
  • Gamified Experiences

Real Estate AR Visualization

Property visualization and virtual staging solutions for real estate

  • Virtual Property Tours
  • AR Floor Plans
  • Interior Decoration
  • Neighborhood Exploration
  • Construction Progress

Educational AR Content

Interactive learning experiences with AR-enhanced educational materials

  • 3D Model Interaction
  • AR Textbooks
  • Virtual Labs
  • Historical Recreations
  • Language Learning

AR Art & Museums

Digital exhibitions and interactive art experiences for cultural institutions

  • Virtual Exhibitions
  • AR Gallery Tours
  • Interactive Artworks
  • Historical Overlays
  • Audio Guides

Healthcare AR Applications

Medical visualization and patient education through Web AR

  • Anatomy Visualization
  • Treatment Explanation
  • Medical Training
  • Patient Instructions
  • Surgical Planning

Web AR Gaming

Browser-based AR games and interactive entertainment experiences

  • Location-Based Games
  • Multiplayer AR
  • Educational Games
  • Brand Gamification
  • AR Puzzles

AR Data Visualization

Complex data representation through immersive AR visualizations

  • 3D Charts
  • Spatial Analytics
  • Interactive Dashboards
  • Real-time Data
  • Collaborative Views

Industrial AR Support

Remote assistance and maintenance guidance through AR overlays

  • Remote Assistance
  • Assembly Instructions
  • Equipment Training
  • Quality Inspection
  • Safety Procedures

Why Choose Nextzela for
Web AR Development

WebXR Technology Experts

WebXR Technology Experts

Certified developers with extensive experience in WebXR APIs, AR.js, and 8th Wall implementation

Cross-Browser Compatibility

Cross-Browser Compatibility

Ensuring seamless AR experiences across Chrome, Safari, Firefox, and Edge browsers

3D Optimization Masters

3D Optimization Masters

Expert 3D model optimization for fast loading and smooth performance on mobile devices

Computer Vision Integration

Computer Vision Integration

Advanced marker tracking, image recognition, and SLAM technology implementation

Performance-Focused Development

Performance-Focused Development

Optimized AR experiences with 60fps rendering and minimal battery consumption

Creative AR Design

Creative AR Design

Award-winning design team creating engaging and intuitive AR user experiences

Analytics & Insights

Analytics & Insights

Comprehensive tracking of user interactions, dwell time, and conversion metrics

Scalable Architecture

Scalable Architecture

Cloud-based infrastructure supporting millions of concurrent AR sessions

Rapid Prototyping

Rapid Prototyping

Quick proof-of-concept development to validate AR ideas before full implementation

Ongoing Innovation

Ongoing Innovation

Continuous updates with latest AR features and technology advancements

Schedule a Free Consultation

Launch Your Web AR
Experience Today

Ready to revolutionize customer engagement with Web AR? Partner with Nextzela to create immersive augmented reality experiences that work instantly in any browser. Our expert team will transform your vision into captivating AR solutions that drive engagement, increase conversions, and differentiate your brand in the digital marketplace. From concept to deployment, we handle every aspect of Web AR development ensuring seamless performance across all devices. Get your free AR consultation today by calling (+94) 76-7274-081 or filling out our contact form to discuss your Web AR project requirements and see a demo of possibilities.

hello@nextzelatech.com

Email

(+94) 76 727 4081

Mobile Number

hello@nextzela.lk

Email

Start Your Web AR Project

Launch Your Web AR
Experience Today

Ready to revolutionize customer engagement with Web AR? Partner with Nextzela to create immersive augmented reality experiences that work instantly in any browser. Our expert team will transform your vision into captivating AR solutions that drive engagement, increase conversions, and differentiate your brand in the digital marketplace. From concept to deployment, we handle every aspect of Web AR development ensuring seamless performance across all devices. Get your free AR consultation today by calling (+94) 76-7274-081 or filling out our contact form to discuss your Web AR project requirements and see a demo of possibilities.

hello@nextzelatech.com

Email

(+94) 76 727 4081

Mobile Number

hello@nextzela.lk

Email

Start Your Web AR Project

Our Web AR
Tech Stack

WebXR & AR Frameworks:(7)

WebXR API
WebXR API
W3C standard for accessing VR/AR devices through web browsers
AR.js
AR.js
Lightweight library for AR on the web with marker and location-based tracking
8th Wall
8th Wall
Professional WebAR platform with SLAM tracking and cloud editor
A-Frame
A-Frame
Web framework for building 3D/AR/VR experiences with HTML
Model Viewer
Model Viewer
Google's web component for 3D model and AR viewing
ZapWorks
ZapWorks
Complete AR creation platform with tracking and analytics
MindAR
MindAR
Web-based image and face tracking AR library

3D Graphics & Rendering:(7)

Three.js
Three.js
JavaScript 3D library for creating and displaying 3D graphics
Babylon.js
Babylon.js
Powerful 3D engine with WebXR support and physics
WebGL
WebGL
JavaScript API for rendering 3D graphics in browsers
glTF/GLB
glTF/GLB
Efficient 3D model format for web delivery
Draco
Draco
3D geometry compression for faster loading
PixiJS
PixiJS
2D WebGL renderer for UI overlays and effects
WebGPU
WebGPU
Next-generation graphics API for high-performance rendering

Computer Vision & Tracking:(7)

OpenCV.js
OpenCV.js
Computer vision library for image processing and recognition
TensorFlow.js
TensorFlow.js
Machine learning for object detection and pose estimation
MediaPipe
MediaPipe
Google's ML solutions for face, hand, and pose tracking
JSARToolKit
JSARToolKit
Marker-based AR tracking for web applications
Tracking.js
Tracking.js
Computer vision algorithms for color and face tracking
SLAM Technology
SLAM Technology
Simultaneous localization and mapping for markerless AR
Face Mesh
Face Mesh
Real-time face geometry detection for AR filters

Development Tools & Libraries:(7)

React Three Fiber
React Three Fiber
React renderer for Three.js with declarative components
TypeScript
TypeScript
Type-safe development for complex AR applications
Webpack
Webpack
Module bundling and optimization for AR assets
Vite
Vite
Fast build tool for modern web AR projects
NPM/Yarn
NPM/Yarn
Package management for AR dependencies
Version Control
Version Control
Git-based collaboration and code management
Docker
Docker
Containerization for consistent development environments

Content Creation & Optimization:(6)

Blender
Blender
3D modeling and animation for AR content creation
Unity Export
Unity Export
Unity to WebGL export for complex AR experiences
Spark AR
Spark AR
Facebook's AR creation platform for social media
Adobe Aero
Adobe Aero
AR authoring tool for designers
Reality Composer
Reality Composer
Apple's AR content creation tool
Substance Painter
Substance Painter
Texture creation for realistic AR models

Backend & Infrastructure:(6)

Node.js
Node.js
Server-side JavaScript for AR content delivery
AWS
AWS
Cloud infrastructure for AR asset hosting
Cloudflare
Cloudflare
CDN for global AR content distribution
Firebase
Firebase
Real-time database for multi-user AR
WebSockets
WebSockets
Real-time communication for collaborative AR
Analytics
Analytics
User behavior tracking and AR metrics

Explore our comprehensive technology stack across different categories

We

work

with

customers

from

Europe,

the

United

States,

Canada,

Australia

and

other

countries.

Let's work together

Web AR Development
Expertise

Web AR delivers augmented reality experiences directly through web browsers without requiring app downloads. Key differences include:
• No App Installation: Users access AR instantly via URL
• Universal Access: Works on any modern smartphone browser
• Lower Barrier: No app store approval or storage requirements
• Instant Updates: Changes deploy immediately to all users
• Easy Sharing: Share experiences via links on social media
• SEO Benefits: Content is indexable by search engines
• Cost-Effective: Single codebase for all platforms

Web AR has broad compatibility across modern devices:
• iOS Devices: iPhone 6S+ with iOS 11+ using Safari
• Android Devices: ARCore-compatible devices with Chrome
• Browsers: Safari, Chrome, Firefox, Edge with WebXR support
• Tablets: iPad and Android tablets with camera access
• AR Glasses: HoloLens, Magic Leap via WebXR
Our solutions include fallback options for non-AR devices, ensuring maximum reach and engagement across all platforms.

Web AR enables diverse interactive experiences:
• Product Visualization: 3D product views and virtual try-ons
• Marker-Based AR: Image and QR code triggered experiences
• Location-Based AR: GPS-triggered content for tourism and gaming
• Face Filters: Real-time face tracking and effects
• Surface Detection: Place virtual objects on floors and walls
• Hand Tracking: Gesture-based interactions
• Multi-User AR: Shared AR experiences in real-time
• AR Portals: Immersive 360° environments

Our optimization process ensures smooth AR experiences:
• Model Compression: Draco geometry compression reduces file sizes by 90%
• Texture Optimization: JPEG/WebP textures with appropriate resolution
• LOD Implementation: Multiple detail levels based on distance
• Polygon Reduction: Optimized mesh complexity for mobile GPUs
• Lazy Loading: Progressive model loading for faster initial display
• Caching Strategies: Browser and CDN caching for repeat visits
• Performance Budgets: Target 60fps on mid-range devices

Absolutely! Web AR excels at e-commerce applications:
• Virtual Try-On: Glasses, jewelry, makeup, and accessories
• Furniture Placement: Visualize products in customer's space
• Size Visualization: True-to-scale product representation
• Color Variations: Real-time product customization
• Social Sharing: Share AR photos for social proof
• Analytics Integration: Track engagement and conversion metrics
Studies show AR increases conversion rates by 94% and reduces returns by 64%.

We implement various tracking methods based on use case:
• Image Tracking: Recognize and track 2D images and logos
• Face Tracking: Real-time facial feature detection
• World Tracking: SLAM for markerless surface detection
• Location Tracking: GPS and compass for outdoor AR
• Hand Tracking: Gesture recognition and interaction
• Object Tracking: 3D object recognition and tracking
• Hybrid Tracking: Combining multiple methods for robustness

We implement comprehensive analytics tracking:
• Engagement Metrics: Session duration, interaction rate, shares
• Conversion Tracking: Cart additions, purchases, lead generation
• User Behavior: Heatmaps, interaction patterns, drop-off points
• Performance Metrics: Load times, frame rates, device analytics
• Social Metrics: Shares, screenshots, user-generated content
• A/B Testing: Compare different AR experiences
• ROI Calculation: Revenue attribution and cost per engagement

Yes, Web AR seamlessly integrates with existing digital infrastructure:
• E-commerce Platforms: Shopify, WooCommerce, Magento integration
• CMS Integration: WordPress, Drupal, custom CMS support
• Marketing Tools: Google Analytics, Facebook Pixel, HubSpot
• Social Media: Instagram, Snapchat, Facebook sharing
• Payment Systems: Stripe, PayPal, native payment APIs
• CRM Systems: Salesforce, HubSpot lead capture
• APIs: RESTful and GraphQL API integration

Development timelines vary by complexity:
• Simple AR (2-3 weeks): Basic product viewers, image tracking
• Medium Complexity (4-8 weeks): Virtual try-on, surface detection
• Complex Projects (8-16 weeks): Multi-user AR, custom tracking
• Enterprise Solutions (3-6 months): Full platform integration

Our process includes discovery, prototyping, development, testing, and deployment phases with continuous client collaboration.

We implement Progressive Web App (PWA) technologies:
• Service Workers: Cache AR assets for offline access
• IndexedDB: Store 3D models and textures locally
• App Manifest: Enable home screen installation
• Offline Detection: Graceful degradation when offline
• Background Sync: Update content when reconnected
• Local Storage: Save user preferences and progress
This ensures AR experiences remain accessible even with poor connectivity.

How to Reach Us

info@nextzelatech.com

Email

(+94) 76 727 4081

Mobile Number

hello@nextzela.lk

Email

www.nextzelatech.com

Website

hello@nextzelatech.com

For Business Related

www.nextzela.lk

Website

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